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Mineral layer around avian flu pathogen may be the cause for human infections

Avian flu can be transmitted from birds to humans; transmission among humans, however, is limited. The reason may be an eggshell-like mineral layer that the virus acquires due to the high calcium concentration in the intestines of birds. These mineralized viruses are significantly more infectious and, in addition, more robust and heat stable than the native viruses.

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How to market your brand using interactive native content, Part 5

In part 5 of this series examining the many use cases for interactive native content, contributor Jane Loring explores how this new approach can be implemented within your cross-channel marketing strategy.

Please visit Marketing Land for the full article.

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Four Earth-sized planets detected orbiting the nearest sun-like star

Astronomers have discovered four Earth-sized planets orbiting the nearest sun-like star, tau Ceti, which is about 12 light years away and visible to the naked eye. These planets have masses as low as 1.7 Earth mass, making them among the smallest planets ever detected around nearby sun-like stars. Two of them are super-Earths located in the habitable zone of the star, meaning they could support liquid surface water.

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Spacesmith Announces Promotions for Architects, Designers

Spacesmith has announced recent promotions of four key team members.

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Facebook offers in-stream-only video ad buys as it looks to rival YouTube, TV

Advertisers can buy video ads from Facebook that will only be served when people are viewing a video, increasing the likelihood that people will watch them.

Please visit Marketing Land for the full article.

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Biglaw Leaders Denounce Trump’s Repulsive Rhetoric On Charlottesville

What has your firm done to speak out against hate?

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Roots of schizophrenia: Excess of methionine during pregnancy?

An abundance of an amino acid called methionine, which is common in meat, cheese and beans, may provide new clues to the fetal brain development that can manifest in schizophrenia, pharmacology researchers report.

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CONSTRUCT Becomes Official Partner of Let’s Fix Construction

The goal is to link thousands of industry leaders to procure real-world, practical knowledge for

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Performance Horizon can now predict campaign results for its affiliates & partners

UK-based firm says this machine learning-based capability is the first for this kind of platform.

Please visit Marketing Land for the full article.

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How Gata4 helps mend a broken heart

Gata4 alone is able to reduce post-heart attack fibrosis and improve cardiac function in a rat model of heart attack. In rat fibroblasts in the lab, the molecular mechanism involves reduced expression of Snail, the master gene of fibrosis.

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